👻 Facebook Banner Size Templates

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Facebook Banner Size

Facebook knows that visual content gets more engagement and preferences posts with imagery in the News feed. To take full advantage of visual content, it helps to know the Facebook image size for each type of post and the profile header. But, Facebook changes all of the time, and it’s hard to stay on top of those changes, especially in regards to Facebook’s image sizes. While we can’t predict the future, we can give you a rundown of Facebook image size and video dimensions on your fan page and the News feed, based on Facebook’s current setup. Below, we’ve given examples from our Facebook Fan Page, as well as some real, in-News feed posts and ads, to give you a sense of the ideal sizes and limitations for visual content on Facebook.

Because Facebook’s layout changes a lot over time, here is a reference to the current set up of a business fan page as of August, 2014.

Cover Image

The cover image is essentially a large Hero Image for your Facebook fan page. It’s where you can show off your brand, or what your brand is all about. If this is your first time creating a fan page, just select ‘Add a Cover’ to add a cover image to your page. That being said, when you’ve selected your cover image, you’ll want to make sure you’re uploading an image of the correct size. The dimensions for a cover image are 851 PX by 315 PX. Of that space, about 667 PX by 117 PX will be unobstructed by elements such as the company name and profile picture.

Profile Picture

Profile pictures are vital to the design of a fan page, because it establishes (or reinforces) brand recognition. The best thing you can do for the design of your Facebook fan page is to upload a high quality version of your brand’s logo as the profile picture. The image size to upload for this picture must be 180×180, though it displays at 160×160. This gives you a bit of room to adjust in the thumbnail image, as well as how the logo displays on Facebook.

App Icons

For most of the apps you connect to your fan page, you should have the ability to customize the thumbnail image that is displayed along with the app title. This is not true of Facebook apps, like Notes or Videos, but is true of any pages you add from apps like Heyo. The exact size of these thumbnails is 111×74 pixels.

Photo Posts

Photo Posts are a bit of an anomaly in terms of image dimensions. These photos have a 504px fixed width, but the height varies based on the image. It is recommended to upload images at 1200×1200 pixels for the best display, but on your Timeline and in fan’s Newsfeeds, the image will be cropped to a 504px width.

Event Posts and Pages

When creating events for your fan page, it’s important to note the size of images in the Event share post and the cover image on the Event page. The image on the Event Share post is 470×174 pixels.

Video Share Posts

When you post a video to your page, you will post something akin to a Link Share post. When you upload a picture directly to Facebook, the video will display in the post at 504×283 pixels.

Mobile Images

The display images on Facebook’s mobile app are slightly different than their desktop counterparts. I would recommend using the sizes for the desktop version of Facebook as guidelines for image uploads, but, for reference, here are the sizes for mobile images:

Post Type Size
Mobile Link Share 560×292
Mobile Permalink 470×246
Mobile Photo Post 618×618
Mobile Event Post 560×210
Mobile Video Post 560×560
Mobile App Ad 560×292

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